Friday, January 18, 2013

Wrangler Launches 1st Pair of Moisturising Jeans

Who would have ever thought that jeans could be included in our beauty therapy routine? Well if you must know, our fashion designers have big dreams and greater plans than we can ever imagine.

wrangler has taken a bold step in launching its 1st pair of moisturizing jeans
. The Denim Spa jeans come in three finishes; Aloe Vera, Olive Extract and Smooth Legs, which aims to prevent cellulite. The hydrating properties include natural oils and butters, such as apricot kernel oil, passion fruit oil, rosehip oil, shea butter and monoi de Tahiti (a Polynesian ingredient made using Tiare flower buds soaked in refined coconut oil)

"They definitely feel cooler than regular jeans," said Lizzie Jagger in a film to promote the style. "After a day wearing them, my legs feel great, they come out feeling more silky than usual."

The Denim Spa Jeans will be launched on on January 28 , priced at £85. The effects of the ingredients last up to 15 days, but a reload spray will also available to buy, meaning that the formula lasts between 67 and 95 wears.

So get ready people, we are all going to be hit by the fashion industry this season.

~Perfect Mélange~

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